What began as an invention for the American worker became the uniform of progress. Worn by miners, cowboys, rebels, rock stars, presidents, and common men and women, these functional garments were the clothes with which people not only worked but literally lived their lives. But the Levi's® are much more than this. They are the purest wearable form of authentic self-expression. They bring the signs of life, the shapes of our bodies, the memories of our adventures. Levi Strauss & Co. is one of the largest clothing companies in the world and a world leader in jeans. You can shop LEVI'S jeans online.